Once you have downloaded the language pack files:
If you are looking to switch your game to English, you are in the right place. Here is a guide on how to get the English language pack and get back to the race.
: HKEY_LOCAL_MACHINE\SOFTWARE\Wow6432Node\EA Games\Need for Speed(TM) The Run nfs the run english language pack free
What the “English language pack” means
If the game still boots in the wrong language, you must force the system registry to recognize English. Press Windows Key + R , type , and hit Enter. Once you have downloaded the language pack files:
Sometimes the files are there, but the game registry is set to a specific region lock. You can force the game to launch in English by editing the Windows Registry.
Before searching, verify what’s missing: Press Windows Key + R , type , and hit Enter
Did you download the game via a (like EA App/Origin) or a disc repack?
Navigate to: HKEY_LOCAL_MACHINE\SOFTWARE\Wow6432Node\EA Games\Need for Speed(TM) The Run